Now you can learn the same simple process I use to shoot photos for world-renowned brands like Armani and Hugo Boss.
Best of all, anyone can use this 6-step process to capture beautiful photos and:
- You don’t need a high-end camera
- You don’t need a fancy studio or $10,000+ in gear
- You don’t need to learn every single setting on your DSLR
All you need is a decent digital camera and the courage to switch from automatic mode to manual — a move you’ll make with confidence after you complete this step-by-step roadmap to photos that pop.
What’s the secret of the world’s best photographers? Why do their photos look so much better than everyone else’s?
Some people say it’s because of their expensive cameras, but that’s not the reason. I own a $25,000 Hasselblad and while a top-notch camera certainly helps, it’s not the biggest dividing line between average photos and the best photos.
Don’t believe me? Try this: Give a top photographer a $60 point-and-shoot and give a new photographer a $25,000 Hasselblad. Then send them out to shoot a day at the park.
What will happen?
The pro will win on every shot.
In fact, I’ve demonstrated this over and over again on my YouTube channel. In one video I crafted a shoot using nothing more than cheap Ikea lamps for lighting and an old Canon DSLR. (www.karltaylorphotography.com/blog/product-photography-hack/)
The commenters were shocked at how good my photos turned out even though I used ordinary equipment.
Look, here’s the truth: Of course the camera matters. But not nearly as much as people think.
When you are shooting for mega-brands like Armani and are producing photos that will appear in advertising campaigns across the globe — yes, the camera matters.
And you can bet that when those clients hire me, they expect me to arrive in the studio with a top-of-the-line camera. That’s part of what they pay for.
But if you’re reading this, I’m guessing that you don’t have a highly publicized ad campaign on the radar (yet). Instead, you just want to:
- Stop relying on automatic mode and feel confident in manual
- Take interesting photos instead of shots that blend in with everyone else’s on Facebook
- Have more fun and creativity in your photography
If you stick with me, all of those goals are easily attainable. You’ll be able to look anyone square in the eye and without hesitation say, “I am a photographer.”
Why is it such a struggle to take photos that really stand out?
I blame part of it on DSLRs themselves.
DSLRs have been of enormous benefit to the world of photography, but they’ve also caused a bloody awful problem. Here’s why…
A modern DLSR camera manual is over 200 pages long. Each year the manufacturers pile on feature after feature. It barely resembles a camera anymore! More like a supercomputer with a lens.
Now that is great for people like me who have spent decades taking photos and who already fully understand the core principles and fundamental workings of photography
But for most amateurs, and even many pro photographers, these state-of-the-art cameras can do more harm than good.
Just think about it… when a photographer has hundreds of settings to play with, what do they do? They play with them!
And this can create absolutely terrible habits, like unbalanced photos and weak composition. I can easily spot a photo taken by a high-end camera with an inexperienced photographer behind it — the photo lacks emotion.
This is why, as I said above, a skilled photographer can take the simplest of cameras and shoot world-class photos.
So please take my advice: Just because you have hundreds of settings on your digital camera, that does not mean you need to learn all of them. In fact, you could go your entire career and never learn all your camera’s setting, while consistently taking photos that get “oohs” and “aahs.”
In my training, instead of telling you about every single setting on your camera (like some “experts” do), the skills I teach will quickly get you shooting like a pro with any camera, and your skills will still be relevant even when a new type of camera (with all new features) comes to the market.
Here’s the reason my process works so well. Although cameras get reinvented every few years, the human eye hasn’t changed in thousands of years. And what’s pleasing to the eye today will be pleasing to the eye for as long as you or me live.
Modern DSLRs can easily confuse you. They are just begging you to push all their shiny buttons. But your photos never improve, and you learn those nasty habits.
In my course you’ll learn a different way…
And when you complete it, instead of struggling to find a good shot, the opportunities will flood to you like a tidal wave. You’ll notice these golden opportunities as you run your daily errands. What was once a boring day at the grocer transforms into a sparkling moment in time just waiting to be captured.
That’s because you’ve internalized what I taught you are you’re now thinking like a photographer. That’s what really makes a great photographer, after all. Not your camera, but your mind.